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Nike unveils Faith Kipyegon collection
The footwear and apparel collection celebrates the world's most decorated woman middle-distance runner.
Nordic Strong brings its Copenhagen-born fitness concept to New York
Its summer pop-up in the Hamptons precedes the opening of its NYC flagship studio this fall.
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Nike unveils Faith Kipyegon collection
The footwear and apparel collection celebrates the world's most decorated woman middle-distance runner.
Nordic Strong brings its Copenhagen-born fitness concept to New York
Its summer pop-up in the Hamptons precedes the opening of its NYC flagship studio this fall.
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AARMY offers high-intensity training for people looking for a champion’s mindset.
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Rhone
Men's high-performance activewear engineered for comfort and active lifestyles.
Fitbit
Smart products that help you stay motivated and improve your health by tracking your activity, exercise, food, weight and sleep.
NOBULL
Footwear, apparel and accessories for people who train hard and don't believe in excuses.
Apothékary
Clean, effective herbal remedies that target the root cause of health imbalances.
Topo Athletic
Performance footwear designed to help you move freely and comfortably.
DryWater
Hydration powder made with essential vitamins, electrolytes, minerals, amino acids, and real fruits.
Hydrow
Connected rowers that leverage technology to bring the on-water experience to the home.
Future
One-on-one digital training with fitness coaches at home, the gym, or on-the-go.
STRIDE Fitness
Treadmill-based interval workout, combining cardio and strength training.
Four Sigmatic
Mushroom Coffee, Plant-Based Protein Powders, and Superfood Blends for a healthier lifestyle.
FORWARD_Space
Interactive, immersive training sessions anchored in dance, music, wellness, and sweat.
SotoMethod
A mix of cardio and sculpting movements designed to deliver a full-body workout.
SmartSweets
Candy that's free from sugar alcohols, artificial sweeteners and added sugars.
Pvolve
A science-led method that combines low-impact functional fitness with resistance-based equipment.
Plunge
Cold plunges and saunas that transform discomfort into daily benefits for our minds, moods, bodies, and best selves.
Echelon
Echelon brings immersive studio-quality workouts to the convenience of your home.
Frame
A sleek digitally connected Pilates reformer designed for at-home fitness experiences.
Cure Hydration
Electrolyte drink mix made with organic coconut water, pink Himalayan salt and no added sugar.
Award Winner
Gainful
Personalized and customizable nutrition that fuels your personal performance.
FightCamp
At home boxing and kickboxing with on-demand workouts led by real fighters.
Ice Barrel
At-home cold therapy products made to help you get colder and feel better.
Innermost
Targeted nutritional formulations, inspired by nature and backed by science.
Fabletics
Fashionable, high-performance active lifestyle products at an accessible price.
MUD\WTR
A certified-organic coffee alternative filled with adaptogenic mushrooms and quality ingredients.
Centr
An interconnected wellness ecosystem to empower your movement, meals, and mind.
HALO Hydration
Elevate your water with HALO’s proprietary electrolyte, vitamins and mineral blend.
Joydays
Blood sugar friendly, low sugar, low glycemic, low carb, high fiber foods and cookies.
Momentous
Products and tools that support the endless improvement of personal performance.
Keto Kind
plant based keto shake. Designed with the help of scientists to make keto simple for you.
Barry’s
The original high-intensity interval workout, combining running and weights.
[solidcore]
Pilates redefined - a full-body workout that utilizes slow and controlled movements.
Cymbiotika
Cutting edge, pure products that improve energy levels, focus, physical stamina, and overall health.
Pause
Experiential wellness studios designed to optimize recovery, enhance self-care, and live better.
LMNT
Electrolyte drink mixes with no sugar, no artificial ingredients, and no fillers.
Protekt
Natural liquid supplements to make drinking more water easy and more effective.
Liquid I.V.
Liquid I.V.™’s Hydration Multiplier is an electrolyte drink mix that hydrates faster than water alone.
Outdoor Voices
Activewear for Doing Things daily — dog walks, running, tennis and yoga included.
AARMY
AARMY offers high-intensity training for people looking for a champion’s mindset.
Planet Nusa
A community-driven brand founded in Denmark by best friends Mille & Kristine.
InsideTracker
Live healthier longer with personalized wellness recommendations based on your body’s blood biomarker, DNA, habit, and wearable device data.
Bandit
Meticulously crafted running gear and accessories. Born in Brooklyn, refined by the NYC Running Community.
Athleta
Athleta designs clothing that integrates performance and technical features for active women and girls.
Restore Hyper Wellness
Designed to help your body optimize sleep, boost athletic recovery, and feel your best.
Everlywell
Actionable information and easy access to digital healthcare. 30+ at-home lab tests.
Kroma
Combining nature's most potent superfoods into transformative Resets and Daily Essentials.
SweatHouz
Cutting-edge wellness experiences, ranging from saunas, to cold plunges, and more.
Levels
See how food affects your health with data from biosensors like continuous glucose monitors (CGMs).
Cheribundi
Natural Tart Cherry Juice to improve sleep, recovery, and overall mental and physical health.
Nix
Biosensors to analyze sweat and provide athletes with personalized hydration data.
PowerBlock
Adjustable dumbbells designed to save space and allow you to add weight as you gain strength.
Chelsea Piers Fitness
A community with a passion for inspired fitness, sports and wellness.
RPM Training
Gear and clothing inspired by adventure, and made for the modern functional athlete.
Maurten
Carbohydrate-rich fuel for endurance sports for energy, hydration and recovery.
Elysium Health
Translating advancements in aging research into accessible health products and technologies.
January AI
January AI health app analyzes thousands of data points to help you eat smarter and live healthier.
Katalyst
A full-body workout in just 20 mins, without any external weights or joint impact.
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Interval Short
The world's most versatile training short, built to stand up to any workout. Available in 5", 7”, and 9” inseams, with or without liner.
$68
Men’s Challenger 7 GTX
Built at the intersection of road and trail, the Challenger 7 GTX has been completely reimagined from the ground up.
$160
Normatec 3
Normatec uses dynamic air compression to advance your wellness, recover faster, and improve your training.
$799
Bike+
The Peloton Bike+ makes it easier to complement an indoor cycling class with strength, yoga, stretching and meditation classes.
From $2,100
Hypervolt 2
The Hypervolt 2 has three speeds of powerful percussion to help you get back to doing what you do, even better.
$199
Tactical Short
The Tactical Short is loaded with the features and functionality to go anywhere with total confidence.
$78
Skyward X
An everyday runner with a deep 48mm stack height, designed to give you a cushioned ride.
$225
Tactical Over Zip
The Tactical Over Zip is optimized for durability, protection from the elements, and breathability.
$128
Pod Cover
The Pod automatically cools or warms your bed based on your body and environment, for perfect sleep, every night.
$2,295
Versatile Shirt
The Versatile shirt is designed to get you through anything and everything, from barbell snatches to long runs.
$58-68
Recover Shirt
Made from an ultra-comfortable fabric with TENCEL® lyocell yarns, it’s purpose-built for recovery when you need it most.
$58
Venom Go
The Venom Go is a revolutionary heat + vibration wearable with unmatched versatility and customization.
$129
The Plunge
The Plunge uses powerful cooling, filtration, and sanitation to give you perfectly chilled, clean water whenever you want it—no ice needed.
$5,990-6,990
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