De La Calle

A Modern Mexican Soda

About De La Calle

De La Calle translates to: from the streets. It’s about celebrating all life has to offer. It’s about discovering authentic flavors both traditional and modern. DLC’s overarching mission has always been to share an imperative part of Mexican street culture with a wider US audience.

Each can’s formulation is based on co-founder Rafael Martin Del Campo’s grandmother and great grandmother’s traditional family tepache recipe, and to date, they’ve sold over 6.1M cans.

Key info
Founded
2020
Founders
Alex Matthews and Rafael Martin Del Campo
HQ
Los Angeles, CA
arrow
Therabody
Science-backed solutions to help you feel better all year long.
NOVOS
Slowing aging at a cellular level.
Haven Athletic
Organized bags for High Performance Athletes.
Apothékary
Clean, effective herbal remedies that target the root cause of health imbalances.
Odyssey
Mushroom-powered energy drinks.
Ladder
Easy-to-follow workout plans can be done from anywhere.
Stick Mobility
Movement made better with products and education
InsideTracker
Live healthier longer with personalized wellness recommendations based on your body’s blood biomarker, DNA, habit, and wearable device data.
Alma
Your nutrition companion.
Evie
The smart ring designed for women’s health.
PowerBlock
Adjustable dumbbells designed to save space and allow you to add weight as you gain strength.
Magic Mind
Energy shot infused with nootropics and adaptogens.
Sauna House
Sustainable bathhouses featuring sauna, cold plunges and good vibes.
Restore Hyper Wellness
Designed to help your body optimize sleep, boost athletic recovery, and feel your best.
Geviti
Concierge solutions for longevity.
GORUCK
GORUCK makes gear, apparel, and footwear designed for rucking.
Chelsea Piers Fitness
A community with a passion for inspired fitness, sports and wellness.
Frame
A sleek digitally connected Pilates reformer designed for at-home fitness experiences.
Fitbit
Smart products that help you stay motivated and improve your health by tracking your activity, exercise, food, weight and sleep.
NordicTrack
Home gym and exercise equipment.
Equinox
High-end health clubs.
Viome
At-home oral microbiome tests with personalized oral health products.
Health-Ade
Organic kombucha teas and sodas full of probiotics.
Oova
At-home hormone monitoring kits.
Vivobarefoot
Shoes designed to be as close to barefoot as possible.
Barry’s
The original high-intensity interval workout, combining running and weights.
Thesis
Personalized nootropics company to enhance mental performance.
LyfeFuel
Plant-based whole food meals from nature.
Veracity Selfcare
Root-cause wellness for radiant health inside and out
LMNT
Electrolyte drink mixes with no sugar, no artificial ingredients, and no fillers.
Runna
Personalized training plans for running.
Gainful
Personalized and customizable nutrition that fuels your personal performance.
Plunge
Cold plunges and saunas that transform discomfort into daily benefits for our minds, moods, bodies, and best selves.
TRX
Equipment, training and education to empower movement for every body.
JETSET Pilates
A modern way to do Pilates.
Fount
Health and performance advisor trusted by the world's top performers.
ŌURA
Smart rings that monitor your sleep and activity.
Topo Athletic
Performance footwear designed to help you move freely and comfortably.
Oiselle
Premium women’s athletic apparel.
Liquid I.V.
Liquid I.V.™’s Hydration Multiplier is an electrolyte drink mix that hydrates faster than water alone.
Ten Thousand
Training gear developed and tested by core athletes.
AARMY
AARMY offers high-intensity training for people looking for a champion’s mindset.
TechnoGym
A world leader in the design of fitness and wellness equipment.
Seed
Clinically-studied probiotics to impact human and planetary health.
AG1
The daily nutrients you need to support brain, gut and immune health.
Lineage Provisions
Nutrient-dense food for nutrient-dense humans.
Skratch Labs
Sports nutrition designed to help you perform better.
Supersapiens
Performance insights to help you become better.
Maurten
Carbohydrate-rich fuel for endurance sports for energy, hydration and recovery.
Joydays
Blood sugar friendly, low sugar, low glycemic, low carb, high fiber foods and cookies.
Satisfy Running
Technical equipment for running and the outdoors
RPM Training
Gear and clothing inspired by adventure, and made for the modern functional athlete.
Cymbiotika
Cutting edge, pure products that improve energy levels, focus, physical stamina, and overall health.
The Movement Club
Fun workouts you can do from anywhere in less than 30 minutes.
Spoonful
Low sugar, high protein, functional breakfast and snack foods.
Volt
Personalized training fitness plans for every goal.
Harken Sweets
Iconic treats made with the date superfood.
Live Cushy™
Organic, plant-based anti-chafe sticks.
KEY Energy Drink
All-natural drink that provides long lasting energy from ketones
Kion
Supplements and functional foods for sustained, natural energy.
Open
Live and On Demand mindfulness classes to help you be present.
Hilma
Running shoes with personalized fit for women.
KANE
Active recovery footwear and accessories.
Peloton
Expert instruction and workout experiences for anyone, anywhere.
FORWARD_Space
Interactive, immersive training sessions anchored in dance, music, wellness, and sweat.
ARMRA
Premium bovine colostrum with 400+ bioactive nutrients.
Remedy Place
Social wellness club.
Four Sigmatic
Mushroom Coffee, Plant-Based Protein Powders, and Superfood Blends for a healthier lifestyle.
Sage + Sound
Wellness services, curated products, + mindfulness classes.
Puori
Supplements that only consist of clean and natural based products.
Tracksmith
Premium running equipment for racing, training and all conditions
Ketone-IQ
Unlock the power of natural ketones — no fasting or keto diet required.
Levels
See how food affects your health with data from biosensors like continuous glucose monitors (CGMs).
OMORPHO
Weighted training gear to help you build strength and boost your cardio.
[solidcore]
Pilates redefined - a full-body workout that utilizes slow and controlled movements.
Sans
Elegant, powerful air and water purification.
Nix
Biosensors to analyze sweat and provide athletes with personalized hydration data.
YayDay
Digestive supplement with Prebiotic Fiber, Digestive Enzymes, and Magnesium.
HALO Hydration
Elevate your water with HALO’s proprietary electrolyte, vitamins and mineral blend.
WaterRower
The original water resistance rowing machine.
SmartSweets
Candy that's free from sugar alcohols, artificial sweeteners and added sugars.
Signos
See how your body responds to food in real-time with a CGM.
Fabletics
Fashionable, high-performance active lifestyle products at an accessible price.
Barcode
A better-for-you, ashwagandha-powered fitness water
DryWater
Hydration powder made with essential vitamins, electrolytes, minerals, amino acids, and real fruits.
Preamble
Shifting the focus from reactive “sick” care to proactive “health” care.
Cure Hydration
Electrolyte drink mix made with organic coconut water, pink Himalayan salt and no added sugar.
Neuro
Nootropic gum and mints to refresh your mind and body.
ALO
Yoga leggings, clothes, and accessories for studio to street.
Lifeforce
Understand your body and start living at your peak.
SotoMethod
A mix of cardio and sculpting movements designed to deliver a full-body workout.
Katalyst
A full-body workout in just 20 mins, without any external weights or joint impact.
Cheribundi
Natural Tart Cherry Juice to improve sleep, recovery, and overall mental and physical health.
Innermost
Targeted nutritional formulations, inspired by nature and backed by science.
BodyBio
Supplements to improve the health of every cell in the body.
Sweaty Betty
Women's fitness clothing without compromising on style.
Protekt
Natural liquid supplements to make drinking more water easy and more effective.
Hyperice
Products to help everyone on Earth move better, live better, and be better
Daylight
A more caring computer.
Garmin
GPS-enabled technology for sports and fitness, and outdoor recreation.
Rumble
Full-body, boxing-inspired group fitness classes.
STRIDE Fitness
Treadmill-based interval workout, combining cardio and strength training.
Superfrau
Upcycled fizzy whey drink, Naturally loaded with vitamins
SweatHouz
Cutting-edge wellness experiences, ranging from saunas, to cold plunges, and more.
Rhone
Men's high-performance activewear engineered for comfort and active lifestyles.
Aviron
Redefining the fitness experience through cutting-edge rowing innovation
Keto Kind
plant based keto shake. Designed with the help of scientists to make keto simple for you.
FORM
Movement, nutrition, mindfulness, and community.
Myodetox
A preventative and wellness-focused approach to taking care of your body.
pliability
On-demand videos for stretching, breathing, and meditation.
Mobot
Mobot's foam roller bottle offers targeted therapy and hydration.
Beyond Yoga
A female founded, inclusive active and athleisure brand.
Wahoo
Connected indoor and outdoor training ecosystem.
Brooks
Your go-to company for anything and everything related to the run
Form Nutrition
100% plant-based protein powders and responsibly-sourced nootropics.
Somnee
Better sleep through neuroscience.
Hero Bread
Low carb and zero carb bread and baked goods.
Soulcycle
A 45-minute, high-intensity, indoor cycling, cardio workout.
Myoform
Precision-engineered supplements, tailored to you.
Momentous
Products and tools that support the endless improvement of personal performance.
Pvolve
A science-led method that combines low-impact functional fitness with resistance-based equipment.
Rally
A low-impact handheld body massager.
WHOOP
Your wearable health and fitness coach.
Athleta
Athleta designs clothing that integrates performance and technical features for active women and girls.
WithU
Fitness app with over 1,500 immersive audio-guided workouts
Wonderfeel
Patented NMN solution to aging for anyone over 30.
FitnessAI
Get stronger, faster with artificial intelligence
Future
One-on-one digital training with fitness coaches at home, the gym, or on-the-go.
Elo
Smart nutrition products made just for you.
Outdoor Voices
Activewear for Doing Things daily — dog walks, running, tennis and yoga included.
Bandit
Meticulously crafted running gear and accessories. Born in Brooklyn, refined by the NYC Running Community.
Tempo
Adaptable training plans and responsive workout guidance tuned to your body.
KINRGY
A dance cardio and fitness platform created by Julianne Hough.
NOBULL
Footwear, apparel and accessories for people who train hard and don't believe in excuses.
Planet Nusa
A community-driven brand founded in Denmark by best friends Mille & Kristine.
Nike
Workout and everyday essentials for a life well lived
ZOE
Change the way you eat, feel and live.
Promix
Natural supplements that contain only the purest ingredients.
FORM
Smart, augmented reality swimming goggles.
Tonal
A home gym designed with your goals in mind.
HOKA
A bold approach to performance footwear and apparel.
Bioniq
Personalized supplements, based on blood testing data.
MUD\WTR
A certified-organic coffee alternative filled with adaptogenic mushrooms and quality ingredients.
Pause
Experiential wellness studios designed to optimize recovery, enhance self-care, and live better.
Arena
Smart home gym, designed by athletes and coaches to enable fitness at home.
SOMO
Sleep mask designed to reduce stress, improve sleep, mood & health.
Echelon
Echelon brings immersive studio-quality workouts to the convenience of your home.
Hydrow
Connected rowers that leverage technology to bring the on-water experience to the home.
FightCamp
At home boxing and kickboxing with on-demand workouts led by real fighters.
Withings
Wearables and technology to make better health part of daily life.
Everlywell
Actionable information and easy access to digital healthcare. 30+ at-home lab tests.
obé
Cardio, strength, yoga, and more—at-home workouts made for women.
Ice Barrel
At-home cold therapy products made to help you get colder and feel better.
Eight Sleep
Intelligent cooling and heating technology for any bed.
Nordic Strong
Full-body training inspired by the power of cross-country skiing.
January AI
January AI health app analyzes thousands of data points to help you eat smarter and live healthier.
Kroma
Combining nature's most potent superfoods into transformative Resets and Daily Essentials.
Soulsway Practice
A fusion of somatic movement, music, mindfulness, and meditation.
Alter
At-home fitness system powered by your genes and biometrics.
Centr
An interconnected wellness ecosystem to empower your movement, meals, and mind.
On
Swiss-engineered performance running shoes and apparel
Elysium Health
Translating advancements in aging research into accessible health products and technologies.
arrow